Send Data to Custom JavaScript Tags

Organize and manage your tags easily.

Manage your tags in one place

Add your own JavaScript tags. This complements Google Tag Manager event tracking nicely.

Trigger JavaScript functions

Trigger JavaScript callback functions in real-time based on website events.

Choose where to trigger

Associate triggers to specific portions of your website – using firing rules – and suppress them everywhere else.

Rethink your approach to event tracking with Action Recorder.