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Get a 360° view of your customers by aggregating data across web, CRM, ads etc

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How does identity resolution help you

  • Merge anonymous & known visitor sessions

    Instead of creating two different profiles for both logged in and non-logged in users, CustomerLabs CDP helps you store anonymous sessions and automatically maps sessions details to a user when the sign up (reveal themselves), thus eliminating duplicates being formed.

  • Merge multiple user IDs across platforms

    One of the core features of a CDP is to merge details from multiple data sources. CustomerLabs CDP aggregates user IDs when multiple apps such as HubSpot, Intercom, Drift etc. are connected and creates one single master profile with all the IDs.

  • Merge custom external IDs

    Apart from capturing multiple app IDs, marketers also have the option to bring in custom user IDs as well. Capturing custom external IDs gives the flexibility to map users with more accuracy.

  • Merge user & account level details

    In B2B scenarios, matching user details with an account becomes critical. With CustomerLabs CDP, marketers can map user & account details to run personalized Account-Based Marketing campaigns.

Merge anonymous & known visitor sessions

Instead of creating two different profiles for both logged in and non-logged in users, CustomerLabs CDP helps you store anonymous sessions and automatically maps sessions details to a user when the sign up (reveal themselves), thus eliminating duplicates being formed.

Merge multiple user IDs across platforms

One of the core features of a CDP is to merge details from multiple data sources. CustomerLabs CDP aggregates user IDs when multiple apps such as HubSpot, Intercom, Drift etc. are connected and creates one single master profile with all the IDs.

Merge custom external IDs

Apart from capturing multiple app IDs, marketers also have the option to bring in custom user IDs as well. Capturing custom external IDs gives the flexibility to map users with more accuracy.

Merge user & account level details

In B2B scenarios, matching user details with an account becomes critical. With CustomerLabs CDP, marketers can map user & account details to run personalized Account-Based Marketing campaigns.

Have questions? Need more info?

Talk to our product expert to see how you can boost marketing operations with a 360° customer view

All No-Code CDP features

No-Code Event Tracker

Collect website behavior data without any code

Sources

Bring data from multiple cloud apps or servers

Identity Resolution

Unify customer data across your martech stack

Audience Builder

Create granular segments to understand users better

Destinations

Send unified data back to any tool in your martech stack

Integrations

Explore our integration catelog

Get started with CustomerLabs CDP

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